Copywriting, content marketing and project management
Resonance Creative delivers digital marketing content and traditional copywriting for clients in financial services, pharmaceutical, technology, and more.
I always asked “why” as a kid because I was truly curious and incapable of doing things mechanically, at least doing them well. By understanding why something worked a certain way or had to be done, I was able to do a better job. Details mattered. I also loved to write, which was an outlet for my emotions and creativity. Challenges were an antidote to boredom. I often thought in pictures, later in video, to reflect my ideas, although my ability to draw ended at stick figures. And, I had a strong sense of justice. No wonder I became a journalist. As I moved from reporting, to PR and community relations, to marketing, these basic characteristics remained, and new capabilities were folded in—well-honed interviewing techniques, research skills, the ability to quickly distill complex ideas, a keen sense of the client’s voice, a sharp eye for detail and accuracy, and a love of language that leads to clarity and precision.
Resonance Creative works with graphic/web designers, photographers, videographers, marketing and design agencies, and companies to produce content. We can also assemble a virtual team if needed.
Annuncio Software (now PeopleSoft)
ISSI (Integrated Silicon Solution, Inc.)
Luminate Software (now EMC)
Marathon Technologies (now Stratus)
ShareData, Inc. (now E-Trade)
SQRIBE Technologies (now Hyperion)
Sun Microsystems (now Oracle)
Tyco Electronics, Elo TouchSystems division
San Jose State University, College of Engineering
Santa Clara University, Leavey School of Business
The Girls' Middle School
Frederickson Pribula Li
Charles Schwab & Co., Inc. (Institutional side)
Guidant Corporation (now Boston Scientific)
Palo Alto Medical Foundation
Business Marketing Association, Northern California chapter
Momentum for Mental Health
The Riekes Center
The Tech Museum of Innovation
Lawson Hawks Insurance Brokers
Optek Music Systems, Inc.
Richard MacDonald Studio
W.L Butler Construction
Public Relations & Marketing Agencies
Big Sky Communications
Jack Morton Worldwide
San Jose Public Library
Santa Clara County Traffic Authority
Santa Clara Valley Transportation Authority (VTA)
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